For small business owners who are done with generic advice

The AI business advisor built around who you actually are.

consider it doneable.

Take a 10-minute profile. Meet Able, your AI advisor who actually remembers you. Get advice that fits how you run your business — not how a textbook says you should.

Able the robot

Profile assessment

10 minutes. 6 owner types. Proper insight, not a Buzzfeed quiz.

AI advisor

Able knows your profile and remembers every conversation.

Owner networking

Connect with business owners who get it. No sales pitches.

How it works

Three steps. No corporate nonsense.

You're busy running a business. We've made this as fast and painless as possible.

01

Take the profile

10 minutes of honest questions about how you actually think and work. We'll tell you which of the six owner types you are.

02

Meet Able

Your AI advisor loads up your profile and gets to work. Ask anything, any time. Able remembers every conversation.

03

Grow your business

Advice that fits your style. Optional access to a network of other business owners who get it.

The honest truth

Most business advice is written for someone else.

It's written for MBAs with budgets, boardrooms, and a whole marketing team. Or it's generic rubbish recycled from ten other blog posts.

You're running a real business. You've got a to-do list that would make a grown accountant cry. You don't need more theory — you need advice that fits how you actually work.

You shouldn't have to translate generic advice into reality every time.

Able the robot
The six owner types

Which one are you?

After 25 years of working with small business owners, we've seen the same six patterns over and over. Find yours.

🚀

The Trailblazer

First to try new things. Drives innovation. Sometimes forgets to finish what they started.

🔨

The Craftsperson

Obsessed with quality. Loves the work itself. Often undercharges for expertise.

💼

The Closer

Born to sell. Reads the room instantly. Needs systems to keep up with what they've sold.

🤝

The Connector

Knows everyone worth knowing. Builds through relationships. Easily distracted by new people.

📐

The Architect

Sees the system behind the business. Builds things that scale. Can overthink execution.

⚒️

The Grafter

Gets stuff done. Reliable. Works too hard and forgets to step back to plan.

Meet Able

Your advisor who actually remembers.

Most AI chatbots forget you the moment you close the tab. Able doesn't.

Able loads your profile, remembers every conversation, and gives you advice in the way you like to receive it — whether that's a straight answer, a checklist, or a proper think-it-through.

  • Knows your profile and preferences
  • Remembers every conversation
  • Available every single day
  • No corporate jargon, ever
🤖
Able Your AI business advisor
My pipeline has dried up this month. What do I do?
Right, given you're a Connector, the fastest win is your existing network — not cold outreach. Want me to draft three re-engagement messages to send today?
Yes please. Keep them casual.
On it. Here's the first one…
Pricing

Start small. Upgrade when it's working.

No contracts. No sales calls. Cancel any time from the portal.

Profile

Find out who you are

£19
one-off
  • Full profile assessment
  • Detailed results report
  • Personalised action list
  • No subscription required
Get my profile

Connect

Everything + the network

£59
per month
  • Everything in Assist
  • Business owner network
  • Matched introductions
  • Monthly group sessions
Start with Connect
Launch offer Buy Assist, get Connect free for 12 months. Ends soon.
The humans behind it

Built by people who've actually done it.

Not theorists. Not consultants who've never run anything. Real owners who got tired of generic advice.

Karla, co-founder

Karla

Co-founder

Karla has spent decades working with businesses of every size across every sector. She built doneable. because she got tired of watching brilliant business owners get advice that was written for someone else. She knows what it's like to be in the room, making the calls, with nobody to ask. Now there's Able.

Richard, co-founder

Richard

Co-founder

Richard is an operational genius who has helped businesses survive and thrive in the most difficult of circumstances. He brings systems thinking, operational rigour, and the hard-won experience of knowing what it actually takes to keep a business moving when everything is against you.

Take the profile for £19. See if it fits. Upgrade if you want to. No pressure, no contracts, no drama.

Start for £19